Sponsorship Advertising
Constructing Excellence in London and the South East Awards
The project:
ITC concepts are sponsors of the Constructing Excellence in London and the South East Awards. They wanted to highlight their sponsorship by placing an ad in the awards ceremony programme.
We developed an ad that would stand out amongst the many other competitors, who usually used photographs of building interiors they’d constructed.
Our concept centred on ITC Concept’s commitment to delivering excellence and used the image of a gold bar which was very different from the usual ads placed in the programme.
