Windie Goat Brewery
Brand Identity and Beer Label Design
Windie Goat Brewery asked us to design a traditional beer label for their special limited edition ale celebrating the 250th anniversary of the birth of Robert Burns.
We developed a traditional style label featuring a classic illustration of Burns proposing to Mary Campbell – his ‘Highland Lassie’ on the banks of the River Fail – not far from Failford Inn where this boutique brewery is located.
Buckingham Vintners
Brand Identity and Packaging
Buckingham Vintners briefed us on developing premium wine labels aimed at a female target audience.
These are just some of the design solutions that we produced that formed a picture book of ideas and product positionings.
Babylcious
Brand Identity and Packaging
Our proposal for the packaging redesign of Babylicious was eye-catching, modern and friendly.
The packaging proposals featured a dynamic black and white photograph of a baby’s face to ‘grab attentention’ on shelf.
We developed a new care-free logo and complementary typography together with subtle pastel shades of colour and featured usage and ingredients on the front of pack.
We proposed changing the format of the pack to a cube shape to aid placement in store.
Baldwins
Brand Identity and Packaging
Baldwin’s have been making Sarsaparilla since 1844 but had never really developed the brand.
We traced the origins of the drink and discovered that the Sarsaparilla root originated from Peru many years ago and was later developed into a health drink in the Caribbean. Finally it was exported to the UK where it became a popular drink a century ago.
We created a distinctive packaging expression devising a distinctive brand logo and featuring a world map and showing the product’s journey together with an emotive tale of it’s history on the side of pack.
Guinness Brewing
Brand Identity and Packaging
Guinness wanted to change the name of Britain’s most popular bottled black beer from Guinness Extra to Guinness Original and at the same time improve and simplify the label in an evolutionary way.
Following the development of primary packaging, we designed secondary packaging as well as the development of brand manuals.
Sarah Lee H&PC
Brand Identity and Packaging for Amplex Anti-perspirant Range
We redesigned the complete Amplex brand range of anti-perspirant deodorants subtly highlighting the distinctive X in the brand name with a fresh and clean look.
A distinctive easy to hold can was specially used.
Sarah Lee H&BC
Packaging design
Safeway Baby Bath
Sarah Lee asked us to design a new look for the baby care range which they produced for Safeway.
We designed a baby friendly bottle shape with no hard edges and complimentary graphics in soft colours with a Teddy Bear – reflecting the soft and caring nature of the product.
Clairol
Brand identity and packaging
When asked by Clairol to produce packaging design for hair and gel sprays, we created these simple but effective designs for the Dutch salon market
Arjo Wiggins
Brand identity and packaging
Arjo Wiggins asked us to produce a visually strong identity for their Copy Speed product.
Copy Speed was the first branded laser paper to be sold on a Pan-European basis and proved a tremendous success.
We later went on to design a litho version which is still currently sold directly to printers – Print Speed.
Arjo Wiggins
Brand identity and packaging
We’ve produced many brand identities for Arjo Wiggins including this design for one of their laser copier brands.
The design focusses on the accuracy of the print achieved using this type of paper.